The URL must be easy to read by Google. Keyword usage in the URL is important. Shorter URLs are better than longer URLs. The Job Function Email List URL and page title should be the same or as close as possible. Stop words like "and", "of" and "the" should be avoided in URLs. Job Function Email List Don't stuff your URLs with keywords. Optimize product descriptions Google uses content to determine the keywords you want to rank for. If your product description is too short, you're not giving Google much help, which is bad for your eCommerce site's SEO.
Longer product descriptions are better because they can help you rank higher, which in turn can drive more traffic to your product pages. The Job Function Email List more relevant the words in the product description, the more accurate the ranking on Google. 3. Produce content on a regular basis After you've set up your keywords, you need to Job Function Email List insert them into your website. Sure, adding them to your product pages and descriptions will have some effect,
Unless you start developing content around these keywords and blogs on a regular basis, you're not going to grow your ecommerce business. Job Function Email List Content that reaches the first page of Google search results averages 1,890 words. Product descriptions cannot exceed 2,000 words in length, which means you can only rank well on search engines with longer forms of valuable content. Job Function Email List Your blog will give you the opportunity to develop a strategy for internal linking that directs visitors to your other content and product pages.